What is an inclusive web design and how to implement it?


March 30, 2021

Did you know that there are 1 billion disabled people on the planet? This equates to 15% of the world’s total population. Even after this, when designing an engaging app or website, numerous designers fail to recognise consumers of varying abilities. Only if your client specifically mentions that they assist consumers with disabilities, you can not even recognise them. Learning how to accept the idea of inclusive web design implies you’ll be able to have better outcomes for your clients; the more and more customers your clients will attract, the more praise and positive feedback your projects can get. Therefore, we have discussed what is an inclusive web design and how to implement it with the assistance of the best web design company.

What is inclusive web designing?

Inclusivity is characterised as actions or behaviours that empower society’s oppressed people. Designing for inclusivity involves making the content more available to someone suffering from a mental or physical disability that makes accessing a conventional website difficult. Finally, one of the key priorities of an inclusive design approach is usability. When you create a website or application more available, you change the user interface and code to render it as approachable and functional as possible for people with disabilities. Many new websites and online tools aren’t designed with people with disabilities in mind. This creates obstacles to accessibility, making it extremely difficult for certain individuals to use websites.

How to make websites more inclusive?

1.  Know your audience

There is much more to inclusive web design than just increasing the size of the fonts and hoping for a miracle. To have a fully open experience, you must first understand who your client is trying to reach. Spending time reading through your customer personas and asking them questions about people with disabilities will help you make more educated decisions. Before you start designing something, ask yourself whether you should address any special requirements, such as vision or hearing difficulties. Replacing conventional solutions for something more original is a good idea. For example, instead of using colours to highlight a section of the text, can you use font-weight? This may be perfect for anyone who is colourblind. Create anything that would cater to both disabled and non-disabled consumers.

2. Design a clear and clean layout

If you’re designing for usability or not, the objective should be to have as easy and clear an interface as possible while avoiding certain web design blunders. Nobody likes a jumbled interface of illogical navigational signs. You’ll need a site with easy to understand links, buttons that can be clicked on any computer, and big, easy-to-read fonts. Ask yourself how you might make life simpler for consumers of all backgrounds while you’re designing a new element for a website or app. Take note of how the buttons are clearly labelled and simple to operate. On any screen, the colours are vivid and engaging, and the navigation is straightforward.

3. Optimize the colours of web design

Web design patterns that are inclusive will come and go. Colour and contrast, on the other hand, will still play a part in your decisions. By ensuring that the design elements follow the WCAG’s minimum colour contrast ratios, you’re promoting understandability for visually impaired users while also optimising experiences for non-visually impaired consumers. There are many tools that help quantify colour contrast for designers who could use some extra help in this field. These resources also provide a variety of other accessibility-related tools. 4.5 per cent of the world’s population does not perceive colour in the same way as the rest of us do. If you’re having trouble creating the right contrast while keeping true to your customer’s brand guidelines, consider bolding and highlighting elements as well.

Wrapping up

The goal of inclusive web design, also known as designing for accessibility, is to maximise the audience which your clients will reach. You should take advantage of inclusive design in whichever situation the end-users perceive themselves in. The abovementioned tips in guidance with web designing company will help to achieve this easily.

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